We’re launching an online appeal asking people from all communities across Teesside to remain home and practice physical distancing.
Focused on targeting potentially hard-to-reach groups, bilingual staff from the Trust have recorded video appeals. Reminding people in a number of languages that the threat from COVID-19 remains present and to stay at home and save lives.
Nurse Alexandru Andrei works at University Hospital of North Tees. Originally from Romania, Alexandru was the first to record an appeal, stating he was “happy to help get the message out to the local Romanian community and across the country.”
The Trust will be posting Alexandru’s Romanian messages. Plus videos in Arabic, Mandarin, Cantonese, Urdu, Punjabi and Filipino across its social media feeds.
Deepak Dwarakanath, North Tees and Hartlepool NHS Foundation Medical Director and Deputy Chief Executive, said: “We want to ensure are messages are clear and accessible to as many people throughout our communities as possible. We’re appealing to everyone to share these videos on social media. To make sure the vital message to remain at home reaches every part of the north east region. Regardless of the language they speak.”
The online appeal follows the successful launch of a campaign. With the children of key workers appealing for people remain indoors to protect their parents while at work. An innovative social media campaign was also launched using everyday objects to signify the required physical distance between people when outside the home.