The Trust have today launched an emotional campaign encouraging people across the Tees Valley to keep their staff safe. All by adhering to the social distancing restrictions in place, as the country continues to battle the impact of the Coronavirus.
The video and poster campaign features children of staff. All making the plea to the public to ‘stay home, stay safe and protect our parents’. Barbara Bright, Director of Corporate Affairs and Chief of Staff said ‘our staff are working so hard. In such unusual circumstances. We absolutely could not be prouder of them. We wanted to send out a message to the communities we support. We want to help them, to keep them safe and protect them.
Our Easter weekend social distancing message is really a big plea from the people that our staff go home to after their busy day or night at work. The children from different staff groups, from across the region deliver their messages in their own unique way’.
The campaigns social distancing plea
The campaign follows an initiative launched by the Trust in 2018. Where children whose parents, grandparents, brothers and sisters asked to keep their loved ones safe from violence.
Ruth Dalton, Head of Communications and Marketing added ‘the Trust is working hard to send out the message about ensuring we all work to protect one another by social distancing. We decided to re-ignite the campaign with a new twist. All after I had recorded a message from my own son to his school friend, Stanley. Cillian, six (featured as a police officer in the video) sent his school pal a message about social distancing in Saltburn. After that, I called colleagues in the office and proposed the idea’.
The Trust have launched a number of campaigns since the commencement of the pandemic, with some interesting facts. Last week, Deepak Dwarakanath, Deputy Chief Executive and Medical Director spoke about evidence from London about implementing social distancing being able to slow down the doubling rate of cases.
Watch the video in full below or on youtube.
Stay home this easter video
This is an important message from the loved ones of North Tees and Hartlepool NHS Foundation Trust.
Stay home. Protect our NHS. Save Lives.
Oscar… say: “My mammy works for the NHS. So stay at home and stay safe this weekend”
You better be social distancing in Saltburn mate.
My mam works for the NHS. Keep her safe. Stay home this Easter weekend.
Our mum works for the NHS. So stay home and stay safe. This Easter weekend.
Our mum works in the hospital. Please stay at home. Stay safe. Protect the NHS.
Stay at home, protect my mammy and help the NHS win this battle.